Legal Considerations For Brands and Agencies Working With AI and Virtual Influencers

Legal Considerations For Brands and Agencies Working With AI and Virtual InfluencersBy Justin M. Jacobson, Esq. As social media continues to be a dominant form of marketing for companies combined with the increased usage of artificial intelligence (AI) and Generative AI (GenAI) software for promotion and marketing campaigns, the need for proper legal protection and […]

Trademark Protection for Celebrity and Entertainer’s “Name, Image, & Likeness” (NIL)

Trademark Protection for Celebrity and Entertainer’s “Name, Image, & Likeness” (NIL)By Justin M. Jacobson, Esq. With the recent advent and expanded adoption of artificial intelligence (“AI”) and Generative AI (“GenAI”) software to generate new creative works based on existing ones, the proper protection of a celebrity, entertainer, or athlete’s “name, image, and likeness” (“NIL”) has […]

U.S. Visas for Foreign Professional Athletes – O1 and P1 Visas

U.S. Visas for Foreign Professional Athletes – O1 and P1 VisasBy Justin M. Jacobson, Esq. and Pablo G. Velez, Esq. of Velez & Cipriano, PLLC As a result of the global sports business, professional and amateur athletic competitors travel from countries across the world to compete in sporting competitions held within the United States or […]

NIL rights provide clear path for college esports pros

NIL rights provide clear path for college esports prosBy Justin M. Jacobson, Esq. The NCAA’s recent policy shift on a student athletes earning income and profiting off their “name, image and likeness” (NIL) while competing for a university has provided further clarity for current and aspiring pro gamers and content creators contemplating college esports. This change […]

Name, Image, and Likeness (NIL) Rights in Collegiate Athletics

Sports Law: Name, Image and Likeness (NIL) Rights: Recent Changes in Collegiate AthleticsBy Justin M. Jacobson, Esq. Article Update: As of August 2024, the NCAA has issued new applicable rules that specifically speak to and govern NIL as these rights for collegiate athletes continue to expand. Check the rules out here. The changes in college athletic […]

Athletes and Entertainers: Clear Your Tattoos – Copyright Protection for Tattoos

Copyright Protection and Rights Clearance for TattoosBy Justin M. Jacobson, Esq. It is important for individuals and businesses in the entertainment and video game industries to be aware of the licensing requirements related to the use, display and reproduction of an entertainer, celebrity, athlete, or other social media influencer’s tattoos and other “body art.” In […]

Assess Your Assets: What Entertainers And Athletes Need To Protect Themselves

Assess Your Assets: What Entertainers And Athletes Need To Protect ThemselvesBy Justin M. Jacobson, Esq. Picture this, you’re an unmarried professional athlete, no spouse; but, you have three children with three different women and no will. Upon your death chaos ensues, as no specific individual is seen as your “surviving spouse” under the law; so, […]

NIL Law: The Postmortem Right Of Publicity

Name, Image, and Likeness Law: The Postmortem Right Of PublicityBy Justin M. Jacobson, Esq. As technology advances, additional legal situations, including those relating to the rights of the deceased, continue to arise. One of today’s hot button issues is the use of computer-generated imagery (“CGI”) and computer-generated holograms (“CGH”) recreating deceased individuals for commercial purposes […]

What’s A Will? Why Do You Need One?

Trusts and Estates Law: What’s A Will? Why Do You Need One?By Justin M. Jacobson, Esq. “Daddy, what’s a will?” – Jay Z (Legacy) As Jay Z’s first-born child, Blue Ivy Carter, so eloquently inquired on her father’s track, “Legacy,” off his release, “4:44.” The simple answer is that a will is a writing that […]

Sports Law – “Brand” and Name Protection For Professional and College Athletes

Sports Law – “Brand” and Name Protection For Professional and College AthletesBy Justin M. Jacobson, Esq. Today more than ever, all competitive athletes, including both professional and college ones, must be aware of how their “brand” is publicly viewed and protected. This new focus on a player’s off-the-field business has caused many professional athletes from […]

Sports & NIL